After your firm is incorporated and you are an official business the next step is developing a clientele. This step is vital to a successful law firm. Understanding who your firm will service will allow for specific marketing and reduced cost. Will your firm service: the indigent or high-end clientele, corporations or the general public, plaintiffs or defendants, etc? This does not exclude overlapping clientele; rather it promotes the superiority of a general idea as opposed to attempting to cater to everyone. Bearing this in mind, the question then becomes where does one begin? Organizations are a great start, because they have large groups of individuals with similar interest. In addition, members of these organizations can network on your behalf. Again, narrowing my focus to just contract law I will focus on specific organizations for illustrative purposes. The larger, less controversial, organizations will best serve this need. My next few posts shall focus on specific organizations and their potential as clientele boosters.